Be part of a community reducing child abuse and neglect 

Learn how 70/30 can make a difference in your community

Get access to resources and the ambassador community

Get to know your local MP

Introduce yourself using our template resource

Work with your MP & others to create nationwide change

Become a change maker preventing child abuse and neglect

“We will never stop ‘picking up the pieces’ and in fact, levels of child maltreatment will never go down if we continue doing the same old things we’ve always done.”

George Hosking OBE – CEO of WAVE Trust

Why getting Parliamentary support matters

Many of us care about child abuse and neglect and understand instinctively why prevention is better than cure. We can prevent abuse and neglect. But most feel powerless to make such a big change happen across the country. In the past politicians have not seemed to do much about this – so we started the 70/30 campaign.

Our expertise gives us the message, but an MP, MSP, AM or MLA is first and foremost elected to engage with their local community. That’s you. When politicians hear from or meet constituents who care passionately about the subject, they pay attention. When those constituents can also offer well-thought-out solutions to what had seemed to be intractable problems, they are really interested.

If the government and local government make the right evidence-based, brave decisions, we make the 70/30 goal become a reality. You can bring this change to your community. We don’t have to let the next generation of child abuse and neglect happen. We can be surprisingly powerful.

70/30 Ambassadors working to reduce child abuse and neglect

Alex Williamson Ambassador for Hampshire
with Ben Bradley MP 

Julia Morton & Poppy Morton Ambassadors for Stonehaven
with Scotland’s First Minister, Nicola Sturgeon

Karen Law Ambassador for Angus
with Councillor John Alexander, Leader of Dundee City Council

What if we choose to do nothing?

For want of a nail the shoe was lost; for want of a shoe the horse was lost; for want of a horse the rider was lost; for want of a rider the battle was lost; for want of a battle the kingdom was lost; and all for the want of a horseshoe nail.